Really, you’ve build a great website for your small business. Well-designed, informative, and full of great content.  And now you’re looking for a fast return on investment (ROI), you’ll want to work with a PPC Campaign agency so, what is PPC? Pay-per-click advertising is one of the best ways to attract visitors online.

What is PPC?

PPC advertising is an online marketing method where you can place ads in strategic areas online, and only pay money if the ad is clicked by a visitor. It’s a way to buy visits to your site rather than physically attract them.

When a user clicks on an ad, your business will pay a certain amount of money. This fee is called the cost per click (CPC). CPC can vary greatly – the average cost is between $ 1 and $ 2. Some clicks are as cheap as a few cents while others can cost more than $ 50.

Another key term is CPM, which represents a cost per 1,000 appearances and applies to video and video ads only. Unlike CPC, where you pay according to how often your ad is clicked, CPM is based on the impression itself. You pay for the right to show your ad a thousand times – no matter how many times you click.

Is PPC right for your website? Here are five reasons you may want to add your online strategy: Know more about PPC and CPC.

It’s targetable

You can choose exactly to whom show your ads based on location, keywords, interests, age, gender, language, and device type used. This allows you to advertise your goods and services directly to people who may be interested in what you offer.

It costs effective

PPC is cost-effective that’s because you only pay when your ad is actually clicked. Considering the fact that the top three advertising sites on the search results page get 46 percent clicks, chances are they will reap the rewards. PPC allows your business to be at the top of the search results page, and beyond the natural results.

It is very trackable

This means you can look at how your ads are performing and adjust them if you don’t get as many clicks as you like. And you always know which ads actually drive sales and help your business and which ones don’t.

It’s fast

While high ratings on organic search results are important, it takes time to get there. But with PPC? You can add a new ad and start seeing results on certain days, if not hours.

So if you are looking to quickly attract more traffic to your site and increase sales, give PPC a deeper thought. Lastly, the biggest benefit PPC has to offer is that it helps get your website the right care for people who will value it the most.

Trio Tec digital’s Pay per Click (PPC) Marketing Services

All of our PPC management clients can expect the following:

Pay Per Click (PPC) Marketing Services

All of our PPC management clients can expect the following:

Complete keyword research:

We make sure that you appear with RIGHT search by completing overall keyword research beforehand and monitoring your campaign performance closely.

Effective ad creation

 We work with you to produce highly effective ads that get high conversions.

Landing page conversion settings

If necessary, we will create a landing page for your site designed to get visitors clicking from your PPC ads. This gives us the freedom to create a page specifically for sale, as opposed to serving other purposes for your site.

Separate ads and comparisons for ads

We will set up comparisons to test the performance of various ads. This will allow us to sharpen our content and presentation.

PPC sub-campaigns

Let’s target your country, city, or even neighborhood with ads, or set up a small campaign designed to push one product or service.

Re-marketing campaigns

Reconnect with past site visitors who have shown interest in your product or service. Use a remarketing campaign can help increase the return on ad spend while increasing sales or earnings.

Proof of ROI for detailed reporting

There are great data tracking tools built into Google ads, Bing ads, and other PPC services. We go through the details and create a custom PDF report that highlights the most important details.

Why Trio Tec Digital

Trio Tec Digital Marketing Agency is a fully-fledged digital marketing agency which Focus, and Convert more online leads and get results.

Access to dedicated PPC specialists

At Trio Tec digital, we believe that our job as Your PPC Campaign Agency is to make the online marketing process professional, complex, and sometimes as easy as possible for our customers.

One of the many ways we achieve this is by giving each of our PPC campaign clients a one-point contact to manage your project and your queries.

You will know your PPC campaign expert well and they will know your business and understand your unique needs. We will be your online sales department.

High customer focus

At Trio Tec Digital, we create a culture of greater customer focus. John Spence, states, “The only difference between the steady and competitive breeze of most businesses today is the creation of a culture of innovation and a strong customer focus driven by highly skilled people.” We believe in having the voice of our customers and work hard to show it.

Our method of reporting PPC campaign

Check out Google Analytics reports for your site to get the full view of every minute details of your PPC campaign performance.

Visit your site’s dashboard at any time and see how your site is ranked with specific keywords and search phrases.

View detailed reports sent to you each month, including how we used our time to work on your PPC campaign. Contact your PPC champion by phone or email if you want to discuss your PPC campaign plan or have questions.